apptopia updates
apptopia updates

Planned Downtime [Complete]


Service Event


We will be upgrading some of the infrastructure this morning that powers our Top Apps feature. Expected downtime is 2 - 5 minutes.

Sort Top Apps by Compound Growth Rate


New Features


The next big thing is hiding in plain sight, so don't waste your time researching the wrong apps. You can now use our Top Apps tool to surface the apps with the top growth rates in any metric, category and country.

Find opportunities by uncovering apps with consistently high growth rates in your target markets.


Improved Sentiment Scoring



  • We have improved our Review Sentiment scoring algorithm to better handle reviews with more nuanced language and situations where the star rating conflicts with the review left by the user. Historical reviews back to September 2019 have been updated.

  • You can now easily search for Ad Networks in the Networks filter on all Ad Intelligence pages.

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Bug Fixes


The percent change metric for Observed Impressions in Top Ad Publishers is fixed.

Filter By Ad Target




Advertising Intelligence

You can now identify and filter Creatives by where they drive the user (App Store, Website) within Creative Gallery and Top Performing Creatives.

Advertising Intelligence is here


New Dataset


Ad Intelligence is here to help you experiment smarter with your user acquisition efforts. Remove the guesswork, decode creative campaigns, and get inspired! Develop winning media strategies by leveraging intel on the most current mobile advertising trends and competitive paid campaigns to gain quality installs. Learn more about how Ad Intel can help you.


New Functionality Within Top Apps


New Features


Our new Custom Top Apps enables you to create lists of apps, custom ranked by a combination of metrics and features of your choice. Save your personalized configurations and have the results emailed to you on a schedule that works for you. To learn more, click here. (1).gif

Filter Reviews By Star Rating




You can now filter reviews by star rating in Review Analysis. Simply select 'Ratings Breakdown' and click on any data point to enable the filter options.

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Graph Star Rating


New Features


You can now graph star ratings over time in our Review Analysis section of App Insights. Select 'Ratings Breakdown' and then configure the chart to view the data in your preferred format.

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Planned Downtime Saturday AM


Service Event will be undergoing maintenance Saturday morning August 13th, between 3AM - 4AM EST. Our external website and the web tool will be unavailable during this time.

New X-Ray Tags




This month we added 11 new X-Ray tags:

  • Shooter

    • Games where the player advances or earns rewards from defeating enemies by shooting at them, most commonly with firearms.
  • Runner

    • Games in which the player is continuously moving forward through a (usually) procedural generated, theoretically endless game world with limited game controls. The goal of these games are to get as far as possible without dying.
  • Tycoon

    • Game mechanics include the management of economic processes (i.e. running a business) or building and managing a city.
  • Dice

    • Games that incorporate random chance mechanics via asking users to roll a dice.
  • Sleep Tracking

    • Apps that record details (duration & quality) about your sleep.
  • Karaoke

    • Apps that enable the user to sing songs over prerecorded backing tracks.
  • Auto Insurance

    • Apps provided by companies that offer auto insurance. Functionality often includes the ability to manage your policy and file a claim.
  • Cruise Line

    • Apps related to booking travel on a cruise.
  • Weather

    • Apps that report the weather in specific locations around the world.
  • Airline

    • Apps provided directly by airline companies.
  • Password Manager Authenticator

    • Apps that help the user manage authentication for multiple sites or applications by storing passwords or providing an authentication token.